Performance marketing
Performance Marketeer
Get paying families onto BrainBite in the Netherlands profitably, own a CAC target from week one, and prove the channel mix we can roll out to Belgium, the UK and the US.
What you will do
- Own one number: paid trial signups at a CAC we agree in week one, with budget and final call on channel mix and creative
- Run Meta Ads at real budget, test Google and other paid channels, and keep creative and landing-page experiments moving
- Build lifecycle flows for email, DMs and retargeting that turn trials into active families
- Report weekly to the founder with clear numbers, learnings and next actions
What makes you effective
- Hands-on Meta Ads experience at real B2C budget, with results you can show
- B2C subscription or app growth background, comfortable owning a CAC target
- Strong with SEO/SEA, email and DM marketing
- Fluent in Dutch for the Dutch market and comfortable in English with the team